Who Can Generate 3D/PLM Content For Apple iPad?

Well, it happened. Apple stretched up iPhone in size, removed camera and phone features. So, we have iPad now. What does it mean for people that live design and manufacturing word? Below are some of my thoughts about that. Since, I haven’t had chance to keep it in my hands yet, I cannot say for sure. But it looks cool. Technical characteristics seem reasonable for device you don’t know exactly how to use. When all my work is on cloud/server/laptop, I don’t know what will be justification to have up to 64GB flash.

Let think about what is the possible implication for 3D/PLM world. This device is not for design. Absence of a camera creates some limitation for the application like 3DVIA Mobile and all other applications that want to merge physical and virtual life. This device is probably too expensive to be used on the shop-floor and manufacturing. Potentially, I can see iPad can be used instead of slim laptops, for reviews and by mobile users.

So, do you think iPad life in PLM will be limited? No, I don’t think so. The opportunity will come when we will start generating content that can be easy consumed by iPad. Today, most of the content in design and manufacturing is tuned for desktop computers – CAD and other design systems are desktop oriented, data management and process oriented systems are, for the best case web oriented. What should be done to make this change and make a content to be consumable on iPad?

Think Content
Let’s start thinking about content around us. Design, Simulations, Bill of Materials, Project reviews, Change requests. How to get this content on such a cool device like iPad? Content will be the major driver for people to start using it.

Think Cloud
Today most of the information is somehow located in our desktop applications. Even when we have the data management system (EDM, PDM…), these systems bring information to your desktop and this is becoming a place where we can consume it. We need to re-think it and move to the cloud (public, private… It doesn’t matter- just go away from desktop). In this case, we will start thinking about how to consume it on different devices according to our needs.

Think Mobile
The main benefit to be in the office is to speak with people – not to be connected to the network. You need to be able to connect to network anywhere and get content you are looking for.

So, what is my conclusion? There is a long way to go, but I think PLM needs to think about content. It will allow long life for IP, we generate with multiple devices. Devices will come and die, but content will be forever with companies that create it.

Just my thoughts.
Best, Oleg