A blog by Oleg Shilovitsky
Information & Comments about Engineering and Manufacturing Software

Brin and PLM beef?

Brin and PLM beef?
Oleg
Oleg
12 August, 2013 | 2 min for reading

An unusual topic for today. I read The Guardian article Google’s Sergey Brin bankrolled world’s first synthetic beef hamburger. Navigate here to read more. Here is an interesting passage:

Brin’s money was used by a team led by physiologist Dr Mark Post at Maastricht University to grow 20,000 muscle fibres from cow stem cells over the course of three months. These fibres were extracted from individual culture wells and then painstakingly pressed together to form the hamburger that will be eaten in London on Monday. The objective is to create meat that is biologically identical to beef but grown in a lab rather than in a field as part of a cow.

“Cows are very inefficient, they require 100g of vegetable protein to produce only 15g of edible animal protein,” Dr Post told the Guardian before the event. “So we need to feed the cows a lot so that we can feed ourselves. We lose a lot of food that way. [With cultured meat] we can make it more efficient because we have all the variables under control. We don’t need to kill the cow and it doesn’t [produce] any methane.”

We know PLM was first developed for defense, aerospace and automotive manufacturing. That was in the past. Still, the majority of mainstream mature PLM projects are heavily focused towards aerospace, machinery and other “traditional” manufacturing industries. Nevertheless, PLM vendors are expanding their influence on other industries such as process manufacturing, consumer goods, fashion and others. In the past, I remember PLM implementation for food processing industry. Hamburger manufacturing is about to add one more cycle in the beginning – to grow the beef :). Watch the video before – it looks very manufacturing like. It is about design, requirements, production and… efficient manufacturing.

http://www.youtube.com/watch?v=5vmp_NUVZT8

What is my conclusion?  The sci-fi stories are coming true. Are we going to 3D print beef and other food? Think about hamburger manufacturing as a product development process. Today you can see it as an unusual manufacturing perspective. But it is only today. In 10-20 years from now, we will manufacture synthetic beef using assembly lines similar to Toyota or Apple factories. Just my thoughts…

Best, Oleg

Recent Posts

Also on BeyondPLM

4 6
7 October, 2023

Long time ago, I visited a large company building mobile phones. One of the questions that was asked in the...

19 December, 2012

Bill of Material is one of the fundamental things in engineering, manufacturing and product development. Whatever topic you start discussing,...

26 September, 2019

Earlier this week I attended TEC Talk. This is almost traditional gathering organized by TechSoft3D – a software outfit selling...

6 December, 2012

Have you heard about OWA (Open World Assumption)? If you completed your Math 101 and Mathematical Logic time ago, refresh...

22 June, 2009

Another interesting blog post this morning about SolidWorks Sustainability Xpress coming soon on SolidWorks Labs. You can see video. What...

30 October, 2015

Note – don’t try to Google for “configustamization”. There is no such word. I checked it already :). Few weeks...

21 September, 2019

Cloud application development is everywhere these days. However, CAD users are stuck in the desktop reality. There are many reasons...

28 January, 2016

The buzzword from late 90s caught my attention yesterday – portals. Here is the press release from Accenture – Accenture’s...

26 March, 2023

In my article today, I want to continue the discussion I started in Part 1 of my article about turning...

Blogroll

To the top