Earlier last week, the founder and CEO of Facebook Mark Zuckerberg introduced to the world a new vision of Meta. If you missed that moment, you can catch up with a huge amount of news, videos, and articles already posting videos and explanations about what Facebook did and is the vision of the future Metaverse. Zuckerberg describes the metaverse, which he sees as the next generation of the internet, as a virtual environment that will allow people to be present with each other in digital spaces
According to the web page, the metaverse will be a collective project that goes beyond a single company. It will be created by people all over the world, and open to everyone. You can learn more here. I will leave the aspects of Facebook rebranding, which is not very interesting (Google turn itself into Alphabet in a very much similar way). My attention was caught by the technology, interaction, and experience.
The video below was one of the first that was presented to explain what Metaverse can look like.
What caught my special attention is how future experience and interaction technologies are related to all experiments and development that are done by design, 3D CAD, and PLM companies. I won’t bring all examples, but here are just 3 videos to give you an idea of what I’m talking about.
I can see some commonality in the way all these companies are trying to find a new experience paradigm. Learning from the past, more than a decade ago, when Facebook and some other social network companies first presented the idea of streaming updates, communication, and many other elements of the new experience, it was very much foreign to all PLM vendors. Not anymore… the FB-like collaboration user experience is used practically by every company in the enterprise software space these days.
What is my conclusion?
We are one step before starting to explore new types of experience. It looks like 3D Design experience horizons can be very much intertwined with the technology and options preset by Facebook in its Metaverse project. It is clear to me that similar to how social network experiences presented by Facebook and other social networks are now available almost in every enterprise product, we are going to see something similar happening with the new types of social experience. So, watch this space. Just my thoughts…
Disclaimer: I’m co-founder and CEO of OpenBOM developing a digital network-based platform that manages product data and connects manufacturers, construction companies, and their supply chain networks. My opinion can be unintentionally biased.