"Sales"

3 magic questions that will help you to sell PLM

3 magic questions that will help you to sell PLM

Nobody is buying PLM. PLM projects are usually “sold” to customers. And this is not an easy job. Many of PLM sales individuals I know are not having formal sales training and coming with manufacturing and engineering background. I wanted to share some of my experience in interviewing manufacturing companies…

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How to practice PLM extreme sales listening

How to practice PLM extreme sales listening

First perceptions are even harder to overcome than most people had realized. Our first impression of a person, place or idea becomes our brain’s default perception. We can learn more things later, but our brain usually categorize it as an exception from the rule. Let say your first impression about…

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Digital Transformation – new PLM sales buzzword?

Digital Transformation – new PLM sales buzzword?

The new trend – digital transformation is here. You can hear it everywhere. New “digital processes” enabled by new technologies and tools are replacing old ones. The term transformation refers to a fundamental change to an organization day-to-day business from the type of products to types of services companies are…

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PLM bottom up sales: dream or future reality?

PLM bottom up sales: dream or future reality?

Some products are bought. Think about milk, gas, pain medicine, airplane tickets. The vendor just need to let know potential users about the product and someone will come across to buy it. However, other products are sold – cars, insurance, engineering and enterprise software. That was true for many years….

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Rethinking cloud PLM value proposition

Rethinking cloud PLM value proposition

Cloud PLM adoption is on the top of minds for software vendors and PLM researchers. Catch up on the topic earlier in my blog – Thoughts about PLM and cloud adoption 2017 and CAD and PLM cloud surveys. According to Stan Przybylinski, Vice President of Research, CIMdata, vendors should be…

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PLM Cloud Sales and Timing

PLM Cloud Sales and Timing

Engineering software is slowly moving towards cloud. Vendors, industry pundits and even customers are in a full agreement that cloud is the future. At the same time, the key question everyone is trying to answer is “when”. Earlier today, analytic and research company CIMdata was organizing the webinar to introduce…

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Why PLM sales are stuck in organizational politics?

Why PLM sales are stuck in organizational politics?

Last week I blogged about PLM selection politics. People are hard and political games in an organization are unavoidable.Existing PLM architecture demand significant preparation work to be done upfront – data modeling, process discovery and agreement, data mapping, legacy data cleaning and importing, etc. This is a big project and…

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3 biggest PLM market pain points in 2016

3 biggest PLM market pain points in 2016

For the last decade Product Lifecycle Management became of the important backbones manufacturing company is using to organize data about product, control product development processes and manage data exchange between departments, contractors, suppliers and customers. While PLM vendors made a huge progress towards improvement of PLM infrastructure, implementation practices and…

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10 thing you need to stop saying because you sound like PLM marketing robot

10 thing you need to stop saying because you sound like PLM marketing robot

The old joke says you can take any word from a terminological lexicon of manufacturing company and turn it into enterprise software. Just add “management” word… Product portfolio (management), Engineering change (management), Engineering document (management), Cost (management), Quality (management), Material requirement (management), etc… The reason for that is simple. After…

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