"Sales"

SaaS PLM Sales and Implementation Challenges

SaaS PLM Sales and Implementation Challenges

Summer is here with a bit of relaxing August time. But we all know what is coming later – the end of Q3 and Q4 with the end-of-year sales rallies. I can see this time is usually filled with very high sales and implementation activities in PLM projects. Today, I…

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Is Engineering Focus Killing Your PLM Sales?

Is Engineering Focus Killing Your PLM Sales?

What is PLM? This question is accompany the product lifecycle management business for the last 20+ years. Started as a solution to manage CAD files, PLM has strong engineering roots and for many years was considered a pure engineering system. Check CIMdata reports from my last trip to CIMdata Industry…

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PLM VARs Consolidations and Future Digital Channels

PLM VARs Consolidations and Future Digital Channels

Mergers and acquisitions are extremely popular in a modern PLM economy. According to CIMdata 2021 PLM industry research, the industry counted 197 acquisitions, and resellers, partners, and service providers acquisition was a big part of this number. Service providers and VARs channels are consolidating and also buying technological companies to…

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How To Sell PLM To Engineers?

How To Sell PLM To Engineers?

For the last two decades, PLM was developed in the well-established business strategy, product, and technology discipline. A lot can be said about PLM’s value proposition, business value, innovation, and vision. I can speak hours about how to manage a full product lifecycle and how an organization should get through…

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Are We Facing the End of PLM Sales as We Knew It?

Are We Facing the End of PLM Sales as We Knew It?

PLM Sales is one of the topics, I have a special passion for blogging about. Some of my previous articles about PLM sales, in case you missed that: PLM Sales Cheat Sheet How to not suck in PLM Sales The art of PLM sales In the last four months in…

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How do we achieve digital transformation in PLM sales?

How do we achieve digital transformation in PLM sales?

Yesterday was the Passover evening. This is a usual time for family and friends to get together around the table. This year it was different. The computer was an important citizen at the table and video conference was a way to connect to friends and families. Tomorrow’s Easter dinner will…

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New PLM vs Old PLM?

New PLM vs Old PLM?

Nobody Gets Fired For Buying IBM. I’ve heard this phrase many years ago when I was learning nuts and bolts of the PLM sales process. PLM software was originally developed for large companies and the selection process in these companies is very complex. Back in days of CAD releases that…

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PLM Myths and Business Reality

PLM Myths and Business Reality

ROI of PLM is not measurable. To sell PLM you need to create a myth. This statement of Jos Voksuil caught my attention a few weeks ago. In his recent article, PLM Myth-perception Jos went all way down explaining the irrational behavior of PLM decision-makers, human behavior, and the complexity…

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PLM Circa 2020 – How To Stop Selling Myths?

PLM Circa 2020 – How To Stop Selling Myths?

A long time ago when I was too naive and too technical, I thought that the best product (or technology) always wins. Well… I was wrong. Later I learned that this is one of the top sales myths. The reality is that having the best product, or the best features,…

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