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PLM vertical PaaS strategies

by Oleg on July 25, 2014 · 0 comments

PaaS-plm-large-manufacturing

SaaS, PaaS, IaaS, DMaaS, … I’m sure marketing folks are having lots fun of new xaaS acronyms. The amount of publication about various strategies of services is skyrocketing. EDACafe article  - The Platform-as-a-Service Provides European Aerospace & Defence OEMs and Partners with Greater Collaboration Capabilities brings a story of “AirDesign” – the European aerospace and defense industry’s collaboration platform by BoostAeroSpace and Dassault System. The article taste a bit  marketing. Nevertheless, I found the following passage capture the rationale behind what AirDesign supposed to provide:

AirDesign drastically reduces operational costs for all partners through a single infrastructure, common exchange methods, open standards and easy access, all without adversely impacting existing information systems. All the primary European OEMs jointly requested and defined this platform in order to facilitate exchanges, support their suppliers’ ecosystems and generate new opportunities with services.

MMT article provides more analyzes on what Dassault and BoostAerospace are doing:

To manage the exchange of PLM data between all partners whatever their systems may be, AirDesign delivers three key capabilities through its digital exchange hub: 1/ The first allows an OEM to organize exchanges in the context of programs and projects, including the delegation of administrative roles; 2/The second is an integrated, secured and automatic technical data package exchange. The traceability needed for complex programs is a native capability, ensuring proper management of large technical files between OEMs and suppliers; 3/The third capability consists of access to a wide variety of services, including converters based on standards or approval services that a partner can use during an exchange.

The set of functionality above aren’t new. Large PLM implementation did it in the past.  The  problem of standardization and platform cost in supply chain eco-systems is critical. So, it is not unusual for partners to share single enterprise software infrastructure for design supply chain and more.

However, the notion of PaaS (Platform as a Service) is interesting. I’ve been blogging about that earlier – Will Cloud PLM develop PaaS option? and Cloud PLM and PaaS dilemma. It looks like PLM vendors is moving towards more vertical platform architecture. Especially for large companies and  business eco-systems, PaaS can provide an interesting solution – standardization and cost benefits. The information about private cloud deployment by AirDesign confirms earlier news about Dassault developing all cloud  PLM options.

What is my conclusion? I think we are going to see lots of PLM PaaS variations in a near term future. Large manufacturing companies are looking how to optimize cost and standartize infrastructure. This is an opportunity for PLM vendors to re-establish and sometimes re-develop their legacy systems in a new way. I’m sure lots of ENOVIA applications will be used in announced  AirDesign PaaS. Overall looks like PaaS is another way to sell  PLM cloud system to large manufacturing eco-system. Just my thoughts…

Best, Oleg

picture credit to MMT article

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Management of CAD files (PDM) is heavily associated with desktop workflows. Lots of CAD files live on engineering desktops and shared company network drives. Originally, one of the main PDM functionality was to vault CAD data and manage CAD files revisions. One of the most widely used scenario to support this functionality is so-called Check-in / Check-out process. CAD files are checked-in from working folders (working space) into secured File vaults located on PDM servers. In case engineers want to make a change, you need to check-out file. The same mechanism can insure released CAD files won’t be changed without approval and prior check-out.  The implementation of PDM check-in/check-out process is not simple because of CAD data complexity. File relationships and dependencies need to be taken into account if you want to make an update CAD 3D design and drawings.

Cloud is changing existing working habits. For long time, engineers were tightly connected to their desks. CAD, engineering analysis, Excel spreadsheets… this is only a short list of tools that live on engineering desks.  Not anymore. These days our workflows are heavily impacted by cloud software. Web email, cloud file sharing, cloud and mobile applications. We don’t need to be at our desk to do a job in many situations. Cloud is providing new complementary workflows. However, in some cases, we can see a total replacement of existing workflows.

I’ve been discussing how cloud technologies are changing CAD file sharing, CAD data management and PDM. Navigate to my previous post – What makes cloud a good alternative for PDM system?. One of the most widely debated questions is related to the ability of cloud system to handle large size of CAD files. The capacity of public cloud systems to handle large data scale is well known. Cloud storage cost is getting down. The speed of changes is significant and the numbers from my 2 years old post – Cloud PDM and 10GB emails can make me smile today.

At the same time, a very important and critical aspect of cloud technologies is synchronization of data between cloud and desktop / local networks. Web giants like Google, Amazon, Microsoft and others are working to improve sync technologies. In few of my posts, I covered some specific examples about how companies like Box, Dropbox are providing specific techniques to improve data and file sync. But CAD data is different. Not like photos, office files and even videos. To solve the same problem for highly dependent and intertwined CAD data can be a big deal. When it done, it can be a significant leapfrog for any company in the market of cloud PDM solution.

Future CAD file management trajectories can take us from the original idea to check-in/check-out files between secured PDM vault and local working folders towards different workflows. Cloud file systems can support a new way to manage CAD files and provide access to them for design tools and other services. Long term goal can be a future without CAD files. The potential file storage transformation can raise lots of question about how CAD systems will operate without local storage? All these questions are relevant for both private and public cloud solutions.

What is my conclusion? Cloud will change PDM. I can see a potential transformation in fundamental CAD/PDM scenarios – check-in/check-out. Modern cloud PDM can take an approach of seamless and transparent data synchronization and simplify PDM. New workflows can potentially exclude engineers from time consuming and complicated file retrieval between desktops and servers. New way of work will be more simple and focus on design release and approval only. I can see this approach well aligned with future cloud design systems eliminating local file storage completely. So, future cloud PDM without check-in/check-out? What do you think? These are just my thoughts…

Best, Oleg

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PaaS is a category of cloud computing service providing platform and solution stack. This service model is including not only computing infrastructure (IaaS), but also application design, development, testing, team collaboration, integration features, database integration, scalability, security and others. In addition to that, it might provide service management capabilities such as monitoring, workflow management, etc.

As cloud market becomes mature, IT, customers and application development are looking into complete solutions. All PLM vendors are in full swing into IaaS cloud PLM option. Cloud PLM experience brings the need to dig more into nuts and bolts of cloud business. It includes understanding of cost, scale, service maintenance, application development, partnership. So, fundamental question many vendors and customers have is what is the best way to make cloud PLM efficient? Understanding of PaaS option is an important step. I shared some of my thoughts about PaaS and PLM before- Cloud PLM and PaaS dilemma, Will cloud PLM develop PaaS options?

My blogging buddy and well known PLM analyst Chad Jackson tweetstormed  what he learned at Siemens PLM about furure TeamCenter platform development. While I’m still waiting for full blog post on Chad’s Lifecycle Insight, the following filtered tweetstorm can give some idea about  Siemens PLM platform strategy:

chad-jackson-siemens-plm-tweetstorm

It resonated with my previous thoughts about cloud PLM and PaaS and made me think  why Siemens PLM as well as any other PLM vendor can consider PaaS as a right option for their cloud PLM strategy. Here are my 3 reasons to develop PLM PaaS:

1- Agile development.

Vendors should be able to go fast in the development of applications, ability to customize existing features and supporting new opportunities. Businesses are much more dynamic these days. Everyone wants to be agile. PLM vendors too. So, to get up to speed with business, PLM vendors need to have a stable platform to build on. PLM PaaS can be one.

2- Better upgrade strategies

Let’s take marketing gloves off. Regardless on deployment options (on premise; private cloud; public cloud), you need to deal with upgrades. Databases, services, data model changes- this is only a very short list. PaaS can hide upgrades from customer and application developers by providing a stable platform layer. This layer requires less frequent upgrades.

3- Scaling factor and cost.

Cost is important. Cloud is not cheap as many of us thoughts from the beginning. Customers are demanding new business models and optimized cost. The development and customization cost is another problem. Scaling and keeping cost low is also huge challenge. Utilization of enterprise servers is still relatively low. PaaS can answer on the question how to share resources and scale with low cost.

What is my conclusion? Most of PLM vendors took IaaS option as a starting point to develop cloud business. It is okay and will provide important experience from different perspective – technologies, business, user interface. However, IaaS won’t remove fundamental enterprise PLM issues – implementation complexity, upgrade challenges, high diversity of requirements and business changes. PaaS option can become the next logical step to optimize platform and application for agile delivery. It looks like Siemens is making steps towards this direction. Just my thoughts…

Best, Oleg

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Dassault is going to support all PLM cloud options by 2015+

July 10, 2014

For the last few years, I’m following cloud strategies of main PLM vendors – Aras, Arena, Autodesk, Dassault, Siemens PLM, PTC and few others. You can find some of my early notes here – PLM vendors, IT and cloud strategies. The variety of cloud options made statement “Cloud PLM” practically useless. I had a chance […]

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PDM weakest link

July 8, 2014

You’re only as strong as your weakest link. The article Are You Still Using FTP for CAD File Transfer? on Engineering.com by Scott Wertel caught my attention few days ago. The article compares FTP, cloud file sharing and cloud based PDM. Read the article and draw your opinion. I found something  common between all these approaches […]

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CAD companies and cloud storage strategy

July 6, 2014

Cloud storage is changing fast these days. From relatively small portion of our life limited mostly by online email, cloud storage is growing into space where majority of our activities are happening these days. Email, photo storage, online documents, calendars, shopping – this is only a short list. Changes are coming to corporate world as […]

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How to move CAD files to the cloud? Transparently…

July 1, 2014

I’d like to continue the topic I started yesterday related to CAD File Management Trajectories. The opportunity to use the power of cloud computing infrastructure to get control of CAD data and facilitate data share and exchange is getting more prominent these days. Think about typical manufacturing company or engineering organization. To implement cloud based CAD […]

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Future CAD file management trajectories

June 30, 2014

CAD data is a core and one of the most fundamental parts of every manufacturing design. It all starts and dies from how your product looks and feels. In the past, 3D CAD was most focused on mechanical elements of design. Today, CAD systems are meshing into a complex conglomerate of data about shape, assembly, […]

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Box-Streem and new faces of cloud PDM competition

June 26, 2014

The race toward efficient cloud sharing of files and other information is heating up. While typical photo sharing application is mostly relies on the ability of smartphone and photo app to capture and share photo, the story is completely different for CAD and engineering data. There are pros and cons to have special CAD file […]

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What makes “cloud” a good alternative for PDM system?

June 20, 2014

It has been a year since I published my How to select PDM system in 5 simple steps? Engineering.com article The Difference Between Cloud-based and Traditional PDM made me think it is a good time to re-evaluate my writing and see if I need to correct my recommendations. Note, Engineering.com article is paid promotion by GrabCAD. However, […]

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