Apple iPhone 6 and and cross product families BOM planning

Apple iPhone 6 and and cross product families BOM planning

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To manage Parts and Bill of Materials is not a simple tasks. I shared some of aspects related to the complexity of Part Numbering last week in my post – Existing data prevents companies to improve Part Numbers. The discussion in comments took me towards the complexity of Part Numbers in supply chain. Here is the passage (comments) made by Joe Barkai

…multiple BOMs with inconsistent numbering schema often hide a bigger problem: inconsistent attributes and metadata. I [Joe Barkai] worked with a global automotive OEM on issues surrounding architectural complexity reduction and global quality management. I discovered that each product line was using different part numbers. This was obviously difficult to manage from a supply chain perspective. But, not less importantly, other metadata and data attributes such as failure modes, labor operation codes and other important information were codified differently, rendering cross product line reporting and analysis difficult and potentially lacking, if not erroneous

Product lines and multiple configurations is a reality of modern manufacturing. The customization level is growing. On the other side to manage parts and BOM globally becomes one of the most important and challenging tasks. I found another example of that in today’s news . This is an example of a potential impact on Apple from management of bill of material  across multiple product lines and supply chain. Navigate to Seeking Alpha post – Apple iPhone 6 Will Pick Up iPad Sales Slack. Here is the passage I captured:

Apple still generates the majority of profits in mobile, despite the slight declines in market share. Last November, research firm IHS estimated  $274 in bill of materials and manufacturing costs for the 16GB iPad Air with Wi-Fi connectivity that retails for $499. Going forward, Tim Cook, operations man, will likely leverage Apple’s immense buying power to further drive down costs for component parts shared between the iPhone 6 and eventual iPad upgrade.

I have no information about PLM system used by Apple to manage bill of materials across product lines. However, I guess, re-use of components among different product lines is a very typical approach used by many manufacturing companies.

What is my conclusion? The complexity of bill of materials management across product lines and supply chain are skyrocketing these days. To manage part numbers, bill of materials, cost and multiple product lines can become a critical part of PLM solution to support manufacturing profitability. Just my thoughts…

Best, Oleg

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