It is not a secret that products are getting more complex. There are so many examples of complex products and...
For decades, marketing strategies have been telling companies to differentiate. From startups to large enterprise companies, the ability to differentiate...
Holiday season is here. It is a time for swinging, jingle belling, xmas fairy tales and sometimes even scary thrillers....
Salesforce AppExchange® is one of the world’s most-popular marketplace for business app. In my previous articles, I was talking about...
One size doesn’t fit all. It is hard to standardize enterprise software. Engineers are always in a disagreement how to...
IoT, Industrial Internet, Industry 4.0. Consumer marketing of IoT technology can be confusing and try to sell yout the idea how...
Product lifecycle management (PLM) is an information management system that can integrate data, processes, business systems and, ultimately, people in...
For many years, CAD competition was heavily focused on geometrical features and modeling. Still 3D modeling capabilities is a very...
At the beginning, PLM was a toolkit that was literally customized and build for a specific (usually large) manufacturing company....
Are you familiar with famous definition of pornography used in 1964 by United States Supreme Court Justice Potter Stewart? Check...
The second day AU2016 keynote was focusing on news and updates about Autodesk product lines. Amar Hanspal, Senior VP of...
I attended Autodesk University 2016 opening keynote yesterday. 10’000 people crowd, crazy loud music and future vision of engineering software....