I had two very busy days in Munich attending PLM Innovation event. There were lots of great conversations, ideas and demos. Earlier today I had a chance to share my ideas of how Consumerization of IT will influence the future of Product Lifecycle Management. Below, I’d like to share slides of my presentation.
In a nutshell, consumerization shows a significant influence the technological disruption of modern web and mobile technologies in the enterprise. iPhone was a first event. Business as usual is not an option anymore. Five major disruption factors – mobile, social networks, consumerization, cloud and big data will influence future of PLM and enterprise, in general. Just my opinion…
The topic of product documentation is very important to manufacturing companies. Customer demands with regards to the product documentation are growing. It should be rich and precise. The stuff that was completely appropriate 5 years ago, today is obsolete. Customers are interested how to have a high-quality documentation, technical instructions and maintenance manuals. I’d like to quote Jim Brown of Tech-Clarity. Here is the passage from his paper “The business of 3D Technical communication“:
3D product communication goes beyond flat, static documents to incorporate richer, interactive, more realistic representation of products.
PLM vendors started to think about applications in this field already 5-6 years ago. It ended in multiple acquisitions and partnerships. PTC acquired Abotext back in 2006. Dassault acquired Seemage (aka 3DVIA Composer) in about the same timeframe. I can bring few more examples.
Tablet Computer and Technical Publication Platforms
iPad introduction and following golden rush of alternative post-PC platforms are presented new opportunity to PLM software vendors. You can see how companies are trying to approach a tablet platform for delivery of technical publication stuff. Below you can see two examples – one from PTC Arbotext and the second one is coming from Cortona3d
PLM and Technical Documentation
In my view, the value of product documentation and technical publicaton is clear. An interesting point if you think will be possible to convert high-quality product documentation into sellable assets. Actually, in my view, companies can try to do so. What if manufacturing companies will start selling (or renting) product documentation the same way Apple plan to sell textbooks? I don’t think it is crazy.
What is my conclusion? Do you think PLM vendors, and their partners will start buying iPad maintenance textbook on the iPad? Who knows? At least, it becomes obvious that sometime the most successful business models are sounds like a crap in the beginning. Just my thoughts…
Yesterday I spent my day on Dassault PLM Forum in Moscow. The event website is here. You can see the agenda of the forum in English here. I was talking about PLM relations to modern market and technological trend.
I’m adding another post to my collection of PLM definitions. Gavlin Quinlan came with the blog post on concurrent-engineering blog earlier this week. Here is the name – A Clearer Definition of PLM. I spent 10 minutes reading the blog and material. It points out to the CIMData Whitepaper 10 Questions to ask PLM Solution [...]
Services is a significant part of every PLM implementation. According to CIMData, about 60% of cPDM revenues is coming from services. This is a huge number. Simplicity is another big issue related to PLM implementations. Keep it simple. Another important one is about to have C-level sponsor in an organization for your PLM project. To keep [...]
This is my presentation from today’s discussion on Eurostep 2011 forum. Thinking outside the box about PLM View more presentations from Oleg Shilovitsky For more information about the event follow my twitter on #eurostep2011 from today and tomorrow. Best, Oleg
I had two very busy days in Munich attending PLM Innovation event. There were lots of great conversations, ideas and demos. Earlier today I had a chance to share my ideas of how Consumerization of IT will influence the future of Product Lifecycle Management. Below, I’d like to share slides of my presentation.
Apple is going to eduction. Bam… It sounds fantastic. Textbooks are on the iPad. I was screening few publications about this event yesterday. One of them specifically caught my attention – 
