A blog by Oleg Shilovitsky
Information & Comments about Engineering and Manufacturing Software

How can PLM leverage Social Networks to marketing with customers?

How can PLM leverage Social Networks to marketing with customers?
olegshilovitsky
olegshilovitsky
6 January, 2009 | 1 min for reading

I think that staying in contact with your customers is the number one goal for all organizations today. And this is ultimately one of the goals of CRM.

 But nowadays, things are changing… and our customers are very likely involved in various social networks in which they speak with colleagues and friends, reference products they are using, and talk about their likes and dislikes.

 I’m thinking about the ability to leverage existing social networks  – such as Facebook, and maybe others  LinkedIn is, for example, is very business-oriented.  – in order to get feedback and other valuable information from our customers.  The Facebook pools feature looks exactly like what is needed.

 You can raise Facebook Polls with different questions related to what your product is doing such as What are customer demands? What problems do your customers have? All are online, and what’s especially important, as they are connected and open within a social community, the potential social effect is huge.  In addition, you can see some tools that have been developed to support Facebook Polls – Widgets, Wizards etc.

 I would be interested in your opinion. Actually this feature has existed in Facebook since 2007, so maybe some of you have already tried it.

You can see good selection of Facebook Polls following this link. 

 

Recent Posts

Also on BeyondPLM

4 6
31 August, 2010

Microsoft announce SQL Server migration assistant for MySQL. It seems to me, Microsoft is thinking about how to expand their...

21 July, 2010

I read MCADCafe article – PLMIG announces a 10-Year PLM Industry Vision. It navigates you to PLM IG (Interest Group) where...

8 July, 2009

Short but important note, in my view. Google announced their plans to have Google Chrome OS. When Google announced Google...

18 August, 2016

Digital environment is changing habits and behaviors of people and businesses. Last month I was sharing my thoughts how digital...

22 December, 2021

Manufacturing has come a long way in the past few decades. What used to be a process that took place...

25 September, 2022

Develop3D article The Future of CAD brings up a discussion with the representatives of leading CAD vendors and a few...

19 August, 2013

The technology trends are interesting these days. You think what can be more disruptive than cloud. Indeed, cloud, social and...

7 May, 2014

One size doesn’t fit all. It very true especially when it comes down to PLM implementations. Once released as a...

18 September, 2012

One of the questions, that was very popular in my childhood was about “life on Mars”. Nowadays, thanks for NASA...

Blogroll

To the top