A blog by Oleg Shilovitsky
Information & Comments about Engineering and Manufacturing Software

PDM Cartoons, Marketing and Unsolved Problems

PDM Cartoons, Marketing and Unsolved Problems
Oleg
Oleg
11 October, 2011 | 2 min for reading

I was watching cartoons over the long Columbus day weekend. Not Disney… I was watching PDM cartoons. You may tell me – who is making PDM cartoons these days? Apparently large companies do. Autodesk and SolidWorks both made cartoons that actually made me think about marketing and unsolved problems. However, let’s first have a look:

Managing Data with Autodesk Vault

Autodesk Vault is getting more and more interesting these days. This cartoon is trying to convince me – Vault can do everything (even coffee)…

SolidWorks Enterprise PDM

Enterprise PDM is not a new product. EPDM came to SolidWorks via acquisition. Since then SolidWorks made few enhancements such as Bill of Material and Items management. However, the video is not talking about complicated stuff – it is about data access, processes and time management.

What is my conclusion? Few weeks ago, I’ve been interviewed during Autodesk Forum in Moscow. The conversation was about social networks and the question I’ve been asked was – What is next after “Like”? For the sake of the story, my answer was “+”. However, let me shift gears a bit. Thinking about PDM Cartoons I came to the question – “What is next after PLM?”. I found many things marketed as “PLM” functionality presented in these PDM cartoons. Does it mean “PDM” will be the next step after “PLM”. Who knows… The only thing is clear to me – lots of problems in manufacturing organizations cannot be solved by application of yet another “power point deck”. It is time to think what software can do so. The complexity is not in favor these days. Companies are trying to find a different way to solve existing problems. Just my thoughts…

Best, Oleg

Recent Posts

Also on BeyondPLM

4 6
7 December, 2009

Freemium is a business model became very popular among internet start-ups and established companies. Services like LinkedIn, Flikr and Skype...

22 August, 2012

Migration. This is a word any IT and PDM/PLM manager is afraid to hear. In my view, it is one...

17 July, 2014

Enterprise software and Apple wasn’t much a success story until now. Don’t take me wrong – you can enterprise execs...

9 June, 2024

The reality of every engineering team or manufacturing enterprise is multiple systems. For the last 20+ years, the question of...

18 August, 2010

I had a chance to read Enterprise Road Kill by The Vuuch Voice. The discussion Chris suggested in his post...

4 May, 2011

Microsoft Office plays a significant role in your engineering environment. Just think about the number of Excels you have to...

28 May, 2014

To present product information visually is not a simple tasks. It combines multiple domains of information – 3D model, design...

12 October, 2009

Reading again some books from 1992. Engineering and Manufacturing Data structures and Engineering Information Management Systems. I’d like to share...

3 September, 2024

In the last two articles, I discussed multiple aspects of SaaS PLM and cloud architectures. If you haven’t had the...

Blogroll

To the top