PLM is almost invisible in the ocean of IoT influencers

Onalytica blog – IoT 2017: Top 100 Influencers, Brands and Publications brings few very interesting data points about growing community of IoT affiliated vendors, media, bloggers and analysts. I skimmed the article and pictures. Interesting stuff and quite useful link. If you following IoT topic, it priceless – brands, names, twitter accounts at your finger tips.

My obvious interest was to see PLM affiliated brands and inluencers among top 100. Unfortunately, the only place where I found some presence of PLM mindshare vender was the following picture. Here is what article says about it.

Below you can see a network map created with our Influencer Relationship Management software (IRM) showing the number one brand IBM at the centre, and all the IoT conversations to and from the influencers in their field.

Among top 100 influencers, the only person who can be affiliated with PLM vendor is Freddy Mini, CEO of Netvibes (Dassault Systemes).

Among top 100 brands, I found 3 mentioning of companies from the list of major players in CAD / PLM business – PTC, ThingWorx and Autodesk. Which is basically 2 companies. Siemens is mentioned as well, but not Siemens PLM.

Overall, I found Onanalytica service interesting. You can navigate here and search publications related to the topic of your interest.

IoT is PLM. That was a statement made by Jim Heppleman, PTC CEO and President few weeks ago at LiveWorx 2017 event in Boston. Read more and listen Jim Hepplemann speaks about why IoT is PLM in my earlier blog. It looks like PTC stands for his words and visible among top IoT influencers.

What is my conclusion?   It is interesting to see brands, people and relations in the IoT ocean. It is also a good reference point for PLM companies that want to stand out from IoT crowd and get into IoT business. PLM is small to be significantly visible in the ocean of IoT. When you small you need to develop smart differentiation strategies. Dear PLM IoT strategists, please take a note. IoT train is running fast. Just my thoughts…

Best, Oleg

Want to learn more about PLM? Check out my new PLM Book website.

Disclaimer: I’m co-founder and CEO of openBoM developing cloud based bill of materials and inventory management tool for manufacturing companies, hardware startups and supply chain. My opinion can be unintentionally biased.

Image By Wilgengebroed on Flickr [CC BY 2.0], via Wikimedia Commons